Feb '09

Adobe Twitters

Only two short days ago, I awoke to find 30 or so Twitter notifications about new followers. This surprised me because I usually get 5 or 6 new followers on any given day. I thought this was a bit unusual, however my wonderment was short-lived. It turns out, my fellow Adobe Evangelist Serge Jespers – from the Platform Evangelism team, had taken it upon himself to compile a list of every (known) Twitterer at Adobe.

I can’t even begin to imagine how much sweat this must have cost Serge, but I am grateful to him – as I didn’t even know many of these folks were on Twitter! Amazing!

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Feb '09

Real Savings with Creative Suite 4

If I had a dime for every time someone has asked me “what’s new in [product name goes here]“, well, you know the old saying… And while there is a ton of information on about Creative Suite 4, it seems that a lot of existing users of Adobe products rarely take the time to explore the site to find the information. Additionally, it’s sometimes even more difficult to read a bulletpoint and truly understand what that could potentially mean to your workflow in terms of productivity increases.

To help illustrate the productivity advantages in CS4, Adobe went out and hired a consultant to actually “clock” the differences between CS3 and CS4. Being skeptical myself by nature, I was truly impressed by some of the results. I mean, I work with CS4 everyday, and I “feel” the difference – but actually seeing the hard data was eye-opening. As a result, the Creative Solutions Evangelism team has created a series of videos to highlight some of these specific “time savings” or “productivity increases”.

The first videos are up as of today – and more will be following over the next month and a half or so. We hope you’ll check them out:

On a related note, I’m wondering what you value when making a software purchasing decision. Is information on a web site important? Is it more important that the information is from an independent, 3rd party resource? Do you go to conferences? Is a live, in-person seminar important? I’d love to hear from you, so comment away! Cheers!